Yes, the bowling bag is still on trend in 2026. It has even changed scale: we now carry it bigger, in an XL size that fits a laptop, in velvety suede, or in iridescent leather for the evening. Its long, rounded shape, halfway between a handbag and a work bag, explains why it never seems to leave our shoulders.
Every season, someone announces its end. And every season, it comes back. The bowling bag, inspired by the bags once used to carry bowling balls, has kept its original shape: long, rounded, with two handles. What has changed is the way we wear it.
Why the bowling bag lasts
The bowling bag has a rare gift: it looks dressed-up without being stiff. Its rounded shape softens a sharp outfit, and its structure gives polish to jeans and a jumper. It is also very practical. Its elongated shape offers a lot of room for its size, and in the larger versions, the base takes an A4 folder or a laptop lying flat.
Our bowling bags edit brings together classic shapes and this season's east-west styles.
How the bowling bag has evolved
Bigger: the XL size
The bowling bag has grown to keep up with our days. The New Princess XL in black is 44 cm wide. In grained leather, with a zipped central compartment and plenty of pockets, it takes a laptop, pouches and an A4 folder. It can be carried by hand, on the shoulder or crossbody. This is the "Monday-to-Friday" version of the bowling bag, with a very nineties silhouette.
Brighter: iridescent leather
For the evening, or to lift a black coat, the bowling bag turns shiny. The New Princess XL in iridescent black keeps the same size, with a subtly metallic leather, gold-tone details and two adjustable handles. Two compartments and a zipped central pocket keep everything in order, from office to dinner.
Softer: suede
In suede, the bowling bag becomes velvety and very autumnal. The suede versions of the Princess family come in chocolate, burgundy, camel and black. They need a gentler touch: avoid heavy loads.
More compact: the original
The original size is still a classic. The Princesse in madder red, in grained leather, is one of our biggest successes, with a rock-meets-glamour design. At 20 cm tall, it doesn't take A4: it is the bag for light days.
Which colour to choose?
For a first bowling bag, black is still the safe bet: it goes with everything and moves from office to dinner. This winter, chocolate brown and camel are giving it serious competition, especially in suede. Burgundy adds colour without overdoing it. And if you already own one, try iridescent: a bowling bag that catches the light completely changes a simple outfit.
How to wear a bowling bag in 2026
- In the hand or in the crook of your arm, with a long coat: the most elegant way to carry it.
- On the shoulder, with the handles lengthened, for days in town.
- Crossbody, when the style allows it, to keep your hands free on public transport.
Outfit-wise, it works just as well with a trouser suit as with jeans and trainers. Only one rule: choose the size according to what you carry. A big bowling bag that is empty loses its shape; so does a small one that is overfilled.
Prefer a grained-leather bowling bag at a gentler price? The grained Sandstorm in camel takes the bowling spirit into a deeply textured grained leather, made for everyday life. And to see every New Princess and Princesse, in grained, brushed or iridescent leather or in suede, head to the Princess collection.
Your questions
Is a bowling bag practical for everyday use?
Yes, especially in a large size. Its elongated shape offers plenty of room, and the XL styles take a laptop and A4 documents. Choose grained leather if you carry it every day.
How do you wear a bowling bag?
In the hand or the crook of your arm for a chic look, on the shoulder for town, crossbody if the style has a strap. It works as well with jeans as with a long coat or a suit.
Bowling bag or tote for the office?
A structured bowling bag looks more elegant and holds its shape better. A tote is roomier and easier to fill. If you carry a laptop and a few files, an XL bowling bag is enough; beyond that, go for a tote.
